Potentials of Location Based Services for Pakistani Cellular Market

Volume 2  Issue 1    2008

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Author(s): Shiraz Latif, Aftab A. Memon, Ghazanfarullah Khan, Muhammad Shahzad
Abstract Mobile phones are pervasive; according to some estimates, there are 2.15 billion mobile phone users in the world and there are 50 million subscribers in Pakistan. The more mobile devices are sold, the more mobile services are developed and downloaded. Location Based Services (LBS) is one of those popular technologies. It provides valuable information based on user's location such as nearest gas station for drivers and nearest ATM in the vicinity, road route selection (navigation), vicinity gaming, and most of all providing emergency services to the subscribers. This paper points out some charming applications as a part of location based services which can be implemented to increase the revenue for cellular operators and hence mobile operators will be encouraged to invest in better position determination technology for localization of target mobile.
Keywords Index Terms-Location Based Services, Mobile Localization, Value Added Services.
Year 2008
Volume 2
Issue 1
Type Research paper, manuscript, article
Journal Name Journal of Information & Communication Technology
Publisher Name ILMA University
Jel Classification -
DOI -
ISSN no (E, Electronic) 2075-7239
ISSN no (P, Print) 2415-0169
Country Pakistan
City Karachi
Institution Type University
Journal Type Open Access
Manuscript Processing Blind Peer Reviewed
Format PDF
Paper Link https://jict.ilmauniversity.edu.pk/journal/jict/2.1/3.pdf
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